Strategy Storytelling and Speaker Coach Peter Botting with Dr Michelle Tempest at Candesic to talk about what is essential in communicating to your team, stakeholders, investors or customers. “Breakfast at Candesic” featured a panel of healthcare startups and PLCs who exchanged on:
- Elements of a story and company culture,
- How to keep staff on board when it becomes shaky,
- How to give ownership to the stakeholders,
- How to preserve the primary asset of a company: reputation.
Using lessons learnt from working with politicians, Peter covered all areas of risk, including social media and how “perceptions ARE reality”.
© Candesic 2021